“How B Corporations Measure the Triple Bottom Line – People, Planet, and Profit,” a True North Podcast with Mark Frieden, Crossbow Strategies

November 11, 2017

This True North podcast features a discussion with Mark Frieden, President of Crossbow Strategies, on the subject, “How B Corporations Measure the Triple Bottom Line – People, Planet, and Profit.” 

In this brief interview (18:29), Mark provides:

  • A quick overview of what a benefit (or B) corporation is,
  • Why B Corporation certification continues to gain traction as an approach to doing business, and
  • How companies of all kinds – “B” as well as “C” corporations and other corporate structures – are using the B Corporation certification/measurement tool to achieve meaningful gains in employee retention, engagement, and tangible value.

Mark also shares examples and insights from companies of all kinds who’ve completed the B Corporation certification process, from small firms to multinational corporations.

About Mark Frieden

Mark grew up in Lake Barcroft, Virginia, outside of Washington, DC, and he believes that business, wellness and the natural environment can all work together to grow a community where everyone thrives. He’s collaborated with organizations and individuals to reduce energy and water use, increase recycling, create healthier working and living environments and be more socially responsible. Mark also has over 20 years of experience in the fitness industry.

Crossbow Strategies works with socially conscious businesses to increase their value with stakeholders including employees, customers, shareholders and suppliers.  The firm helps clients build a more positive impact on the community while reducing their impact on the environment. Crossbow Strategies also guides for-profit companies through the B Impact Assessment to become certified B Corporations, companies that meet rigorous standards of environmental, social and economic performance, accountability and transparency.

 

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Roadmap to Working with Agency Recruiters

September 10, 2017

Are you an HR generalist who’s considering using an external recruiter? 

There are many options available today, and having a roadmap for making the best choice is key. 

Hear tips for successfully selecting and working with an external firm from executive recruiter Maureen Pappas on the latest True North podcast. 

This podcast (13 min, 50 sec) features:

  • A review of the different kinds of external recruiting firms
  • Insights on how to work with an external recruiter for hiring success
  • Advice for HR generalists about fees and what it can mean for the hiring process

About Maureen Pappas

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Maureen is the founder of Talent Strategy, an executive search firm that identifies accounting/finance and HR talent for organizations in metro DC.  She brings over two decades of experience as a Talent Management professional to include Executive Search, Staffing, Internet Recruiting, Training and Career Transition services. 

She was also in the forefront of establishing business strategies for launching internet recruitment services and helping to successfully build a national sales strategy for CareerBuilder.com.

Maureen has worked with major organizations primarily in the Greater Washington, DC region for the past twenty years to include organizations such as Booz Allen, Discovery Communications, Verizon, Nature Conservancy and others. She is widely respected for her industry knowledge and networking skills. Her passion for helping people build successful careers has expanded into her volunteer efforts facilitating educational sessions for local universities.  

She has also supported a nationally recognized workforce development organization helping provide career coaching to individuals thereby enabling them to establish a pathway to living-wage jobs.  Maureen holds a Bachelor of Science in Marketing from Providence College, Providence, RI, and she is a former board member of the Human Resources Leadership Forum.

 

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True North: Secrets of Emotionally Intelligent Leaders, Week 4 - Navigating Emotions

February 17, 2017

True North: Secrets of Emotionally Intelligent Leaders, Week 4 - Navigating Emotions

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EQ and Positive Psychology for More Effective Teams, Better Performance at Work - A Special Podcast with Coach, Advisor, and Facilitator Robert Rosales

January 20, 2017

EQ and Positive Psychology for More Effective Teams, Better Performance at Work - A Special Podcast with Coach, Advisor, and Facilitator Robert Rosales

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